Tennessee Department of Health
We worked with the TN Department of Health to expand and elevate an ongoing campaign to spread important public health information about a range of vaccinations. The campaign uses personified viruses to give a unique personality and perspective to each different type of virus.
My contributions included: strategy, concepting, creative & art direction, and script writing.
Chicken Pox & Shingles
Chicken Pox and Shingles are actually caused by the same virus — which presented a unique case where our scripts needed to communicate the vaccination message for both illnesses at the same time.
Meningococcal Disease
Better known as Meningitis, this was a simple :15 that quickly communicated the importance of getting your Meningococcal Disease vaccination.